Zoho Corporation reaffirms its commitment to technological innovation and customer value. In a rapidly evolving tech landscape, Zoho has harnessed the power of generative AI to enhance its product offerings significantly. This innovation has driven substantial growth in the Philippines while fostering closer ties with local developers and businesses.

The annual Zoholics user conference, which kicked off on 01 September 2023 at The Westin Manila, exemplifies Zoho’s dedication to its customers. This event, organized into four distinct tracks, offers product updates, live demos, and insightful customer panels. Zoholics Philippines marks the beginning of a busy week for Zoho, as similar conferences are scheduled in Malaysia and Singapore, solidifying Zoho’s influence across Southeast Asia.

Throughout this year, Zoho has remained committed to providing resilient solutions tailored for businesses of all sizes. Among the notable updates announced is the integration of OpenAI with Zoho’s Zia. By merging OpenAI’s advanced technology with Zoho’s intelligent assistant, Zia, businesses can access enhanced AI capabilities for more informed decision-making and predictive insights. This integration empowers Zoho users to gain a competitive edge in their industries.

The company is also introducing the game-changing Trident Dashboard, a robust tool designed to revolutionize digital workspace operations. This nifty tool can simplify collaboration, task management, and project tracking to empower teams to work seamlessly and efficiently within Zoho Workplace.

In response to the growing need for data security and privacy, Zoho introduced Ulaa, a privacy-first web browser. Ulaa ensures users’ online activities remain confidential and protected from prying eyes, setting new standards for internet privacy. Users can now separate personal and business activities while using the same browser.

In the Philippines, Zoho’s suite of products has gained immense popularity, with year-over-year revenue growth remaining at an impressive 30%. The top products preferred by businesses in the region include Zoho CRM, Zoho One, Zoho Workplace, Zoho Desk, and Zoho Creator.

The technology brand’s unique advantage lies in its ownership and development of the entire technology stack, from apps and platforms to networks and data centers. This strategic advantage enables seamless integrations, ensuring Zoho applications work harmoniously together. Coupled with strategic investments and an unwavering commitment to research and development, the company delivers cutting-edge solutions driven by continuous innovation to meet evolving business needs. Zoho’s strong focus on privacy ensures the security of business users’ data and their customers’ information.

“From the product perspective, our strength is the breadth of products that we have covering all functions. We don’t shy away from solving technological problems; we have built everything in-house. Using the same platform (across our products) allows us to bring those tools and technology together and give better insights. When it comes to privacy, we do not have any advertisement products or services; if you look at our competitors, most of them have. The data that our customers bring to us belongs to them — the fundamental basis on which we built our tools,” according to Gibu Mathew, Vice President and General Manager in Asia-Pacific at Zoho Corp. during a recent press briefing.

As Zoho expands its global presence, its transnational localism approach emphasizes nurturing local relationships. In the Asia-Pacific (APAC) region, Zoho collaborates with local businesses and developer communities, contributing to community growth while collectively driving innovation and efficiency in the business landscape.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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