The United City Football Club (UCFC) recently announced that they secured a jersey partnership with Allianz for the ongoing AFC Champions League and the 2021 Philippines Football League (PFL).

Allianz, best known for its global stadium naming rights and club partnership with FC Bayern as well as Juventus Turin, has its involvement in sports that goes well beyond just football when it is set to become the Worldwide Olympic Insurance Partner following the Tokyo Olympic Games. 

“We are proud to announce this ground-breaking partnership with Allianz for our Club.  Not only were we able to bring such a leading global brand with a strong reputation to engage in long-term sports partnerships but also because it shows that football partnerships are possible in the Philippines — even amidst a global pandemic. Football has been steadily on the rise in the country and having Allianz support our Club might be just the attention-getter for other brands to support local and regional football,” according to Eric M. Gottschalk, President, and Co-founder of United City Football Club.

In the Philippines, Allianz PNB Life has made waves with its sustainable transport initiatives via its Allianz Ride Safe campaign. The campaign aims to promote health and sustainable transport by building a culture of cycling among Filipinos. Last November 2020, the campaign kicked off in the City of San Juan with the launch of the country’s first solar-powered bike pitstop and repair station, as well as the donation of bollards for the city’s bike lanes. In May 2021, Ride Safe was brought to the City of Manila with the donation of artistically designed bike racks that provide form as well as a function since bikers can safely park and lock their bikes on these structures. Ride Safe will soon be brought to other parts of the country as well.

“I would like to personally thank Alexander Grenz, President of Allianz PNB Life and his team led by Mr. Gino Riola, Allianz PNB Life’s Chief Marketing Officer, for their shared vision for football in the Philippines. We look forward to delivering a strong partnership across all of our platforms for the mutual benefits of all parties,” added Gottschalk.

Allianz will receive prominent branding space on the home and away kits of UCFC for the limited-edition AFC Champions League kits as well as the fan-designed PFL uniforms, while the Allianz brand will also be shown on all replica merchandise shirts.  

“Allianz aims to be an Insurer of Sport, and we have long-standing partnerships with football clubs and stadiums all over the world. We are very excited to extend that tradition to the Philippines by being the official shirt sponsors of United City Football Club, a team we are certain will capture the hearts and minds of fans in the country and the Asian region,” said Alexander Grenz, President of Allianz PNB.

United City Football Club (UCFC) is a Filipino Professional Football Club that aims to promote and encourage equality and diversity through football. It is a member of the Philippines Football League (PFL), the professional level of men’s club football in the Philippines. The club is the four-time defending national champion in the PFL and the first Philippine team to be qualified in the AFC Champions League, happening from 26 June to 11 July 2021.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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