Robinsons Bank has accelerated the company’s digital initiatives as they continue to put customers at the heart of their business development for a better normal.

The bank was recently awarded the Omni-Experience Innovator Award by IDC Digital Transformation Awards 2020 Philippines for its RBank Sign Up product. The financial institution was also recognized by the International Business Magazine as the Most Innovative Retail Banking Product — Philippines 2020.

In response to the ever-changing needs of the Filipino people during this pandemic, the RBank Sign Up app is one of the newest products launched by Robins Bank. The Sign Up capability lets customers open a bank account through an all-digital and online process, requiring just one (01) ID card, e-KYC, and an internet connection. Customers can have their account details within minutes of completing the application.

“Robinsons Bank takes customer-centricity seriously. Traditional banks develop processes just to re-engineer themselves internally but nowadays we are re-engineering primarily to improve our customer’s experience and to enable them more in a digitized environment,” explained Ramon Abasolo, RBank’s Chief Digital Officer.

Through the app, customers can now open a Simple Savings Deposit Account, Regular Savings Account, Passbook Savings Account, and a Payroll Account with unique paths depending on the selected bank product.

“RBank Sign Up’s fully digitized and agile banking process helped clients utilize online banking at their own convenience. The variety of products offered in just one single app made it more beneficial not only for personal banking but also for corporate clients and soon to sole proprietors and micro-enterprises. As the pandemic changed the way how we do banking, it only showed that they are more than ready for the future of banking.” according to Lilibeth Agudo, Market Analyst and DX Awards Lead for IDC Philippines.

Beyond Ordinary Banking

RBank’s mobile banking has been designed to give users a smooth experience with its user-friendly and more responsive interface. Being a full-featured mobile banking application, the RBank Digital gives users the power to do all of their banking needs anytime and anywhere.

Easily enable the RBank QuickR to generate a unique QR code to accept payments or fund transfers via cashless and cardless transactions. Also, with hundreds of listed billers, — ranging from utilities to insurance services, and more — bill payment is now hassle-free.

If you are a techie like me, there’s nothing more convenient than being able to monitor all accounts in one place. Manage your savings account, credit cards, Time Deposit accounts, and more in just a single RBank Digital account.

For the safety and security side, the new mobile banking app has features allowing them to have full control of their bank accounts. With the significant boost in digital transactions that the Bank has seen in the past months, expect more to come as Robinsons Bank continuously rolls out digital initiatives putting the customer at the center in all its innovations.

Robinsons Bank is the financial services arm of the JG Summit Group of Companies, one of the largest conglomerates in the Philippines. It currently ranks 18th among universal and commercial banks in the country, with assets amounting to PHP131.088B as of December 2019.

The Bank is recognized as the Fastest Growing Commercial Bank in the Philippines for 2020 by the Global Business Outlook; and the Best Commercial Bank in the Philippines for 2020 by the International Business Magazine. RBank was also recognized as an Outstanding Employer at the PH Best Employer Brand Awards 2020.

Robinsons Bank can be reached through its Customer Care Center at (02) 8637-CARE (2273) or domestic toll-free number 1-800-10-637-CARE (2273). You may also visit its website via www.robinsonsbank.com.ph.

Do not forget to like Robinsons Bank on Facebook and join its Viber Community to get the latest updates.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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