KFC has joined forces with PUBG: BATTLEGROUNDS and PUBG MOBILE to deliver an awesome experience that merges the worlds of virtual combat and mouthwatering delicacies. This unprecedented collaboration allows players to dive into the action in KFC-themed settings, featuring exclusive in-game rewards and even offers the chance to score real-world loot from the Colonel’s kitchen.
From 02 October 2023 to 06 November 2023, PUBG MOBILE players are in for a treat as they embark on virtual dining experiences at KFC Royale Restaurants strategically placed across the Erangel, Miramar, Nusa, and Livik maps. These in-game KFC restaurants offer players the opportunity to savor delectable KFC offerings, each providing unique health or energy boosts to enhance their gaming performance. Gamers can gear up with KFC-themed items, including the KFC Royale Colonel Set, Chicken Champ Cover and Set, Royale Delight Top and Parachute, Seasoned Squad Graffiti, and Crispy Crunch Avatar Frame.
“We are the pros when it comes to making the world’s most finger-lickin’ good fried chicken and delivering on the taste you crave. Now PUBG: BATTLEGROUNDS and PUBG MOBILE fans can enjoy the iconic KFC taste like never before then dive into a battle royale and score big loot for a double taste of victory,” according to Val Kubizniak, KFC Global Chief Marketing Officer.
During this limited-time collaboration, PUBG: BATTLEGROUNDS players can also dive into the KFC-themed action, with Erangel now featuring KFC restaurants. Gamers can explore these virtual eateries, accessing KFC favorites like the KFC Chicken Box, KFC French Fries, and KFC Energy Drink, each offering health benefits. Players can outfit their characters with KFC-themed gear, such as the Colonel’s Bucket Hat, Colonel’s Jacket, Colonel’s Shorts, Colonel’s Clogs, Colonel’s Parachute, and the “It’s Finger-Lickin’ Good” Spray. The game’s visuals also receive a flavorful touch with the introduction of a statue of Colonel Sanders, plane banners, electric billboards, and map decals, all designed to tantalize players’ senses.
“This partnership delivers an exhilarating gaming experience where players land, loot, and survive while enjoying exclusive cosmetics. It ensures that players savor a finger-lickin’ good taste of victory, perfectly blending the worlds of KFC and PUBG: BATTLEGROUNDS,” said Taeseok Jang, Executive Producer of PUBG: BATTLEGROUNDS, PUBG STUDIOS.
But the excitement doesn’t end in the gaming world. Fans can “Load up, Dive in” by indulging in PUBG-themed meals at select KFC restaurants or online via the KFC app in specific regions. These meals offer in-game rewards, featuring up to six battle cosmetics in KFC’s iconic red and white brand colors, inspired by KFC’s signature tastes, making it a true feast for the senses for PUBG: BATTLEGROUNDS and PUBG MOBILE players.
The PUBG MOBILE x KFC collaboration runs until 06 November 2023, and gamers can download PUBG MOBILE for free on the App Store and Google Play Store for a chance to experience the action-packed collaboration.
“PUBG MOBILE is thrilled to partner with KFC, the internationally renowned restaurant brand. As one of the biggest mobile games in the world, PUBG MOBILE is committed to bringing quality gameplay to people on the move, just like KFC brings great food to people in thousands of locations globally. We can’t wait for KFC customers to experience diving into PUBG MOBILE and securing that chicken dinner,” said Vincent Wang, Head of PUBG MOBILE Publishing, Tencent Games.
The PUBG: BATTLEGROUNDS x KFC collaboration is available until 07 November 2023 on PC and until 15 November 2023 on consoles. For the latest information on PUBG: BATTLEGROUNDS, players can visit the official website at https://pubg.com/en-na or follow their official social media channels.