Displaying its unwavering dedication to providing accessible insurance solutions to the Filipinos, Cebuana Lhuillier Insurance Brokers, Inc. (CLIB), the insurance brokerage division of Cebuana Lhuillier, has proudly secured the esteemed title of Domestic Broker of the Year for the second consecutive time at the prestigious Insurance Asia Awards 2023.

Having played a pioneering role in microinsurance provision within the Philippines for more than twenty years, CLIB has solidified its position as a frontrunner in the industry. The year 2022 witnessed an astounding 19% of the country’s insured population benefitting from CLIB’s coverage, translating to a remarkable upswing in premium earnings. Distinguished by its all-encompassing TechBrick approach, CLIB stands as the sole comprehensive insurance brokerage, offering a multifaceted array of channels and insurance products.

“We are deeply honored to receive these awards. This recognition not only strengthens our position as a leader in the industry but also serves as a testament to the dedication and commitment of CLIB to providing exceptional service and to the trust our clients place in us. As we push for our mission of financial inclusion, we will continue to innovate and improve our products and services,” according to Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier.

Beyond the realm of products and services, CLIB has actively engaged in strategic partnerships with notable entities such as the Insurance Commission and the Bureau of Fire Protection (BFP). Collaborative initiatives have resulted in impactful awareness campaigns and readiness programs. An exemplary instance is the introduction of “Kumustahan,” a pioneering endeavor aimed at identifying potential beneficiaries of ProtectMax. This microinsurance gem extends coverage encompassing accidental death, unprovoked assault, murder, fire cash aid, accidental disablement, and emergency sickness assistance.

In an additional feather in its cap, CLIB has been recognized with the coveted Health Insurance Initiative of the Year award. The accolade is a testament to their recent brainchild, HealthMax — a groundbreaking health insurance product catering to Filipinos ranging from 15-day-old infants to 65-year-old individuals. Priced at an affordable Php 8 per day and devoid of medical examination hassles, HealthMax empowers policyholders with an impressive annual maximum benefit of PHP 150,000, redeemable across a vast network of 282 accredited hospitals spanning the nation.

“At CLIB, we ensure that our customers are at the center of everything we do. Our team is committed to understanding our clients’ needs and providing them with tailored insurance products and services. We, at CLIB, will continue to strive for excellence and make a positive impact on the lives of our kababayans,” said Anthony Lou Bernabe, General Manager and Group Head of CLIB.

With an expansive portfolio boasting over 15 meticulously curated insurance products, CLIB has taken proactive measures to ensure accessibility. Interested parties can conveniently access these offerings through any of Cebuana Lhuillier’s sprawling network of 3,000 branches nationwide. Alternatively, seekers can explore CLIB’s insurance mall offices situated in prominent locations like AliMall, SM Manila, Robinsons Galleria, Robinsons Manila, Ayala Market Market, and Metropoint Pasay. Embracing the digital wave, CLIB has also harnessed the power of online platforms including Lazada, Shopee, and GCash to make their comprehensive range of products easily attainable.

The consecutive accolades bestowed upon Cebuana Lhuillier Insurance Brokers, Inc. at the Insurance Asia Awards 2023 serve as a resounding testament to their unrelenting pursuit of excellence and commitment to enhancing the lives of Filipinos through accessible and comprehensive insurance solutions.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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