Students of member schools of the University Athletics Association of the Philippines (UAAP) and the National Collegiate Athletics Association (NCAA) gathered in a festive inter-university blowout mounted this weekend by leading wireless Internet provider Smart Bro.
Dubbed as “B Free Day”, in line with Smart Bro’s partnership with the two premier collegiate sports leagues, which produced limited editions of Smart Bro Plug Its, dongles designed with the sports team monickers of UAAP and NCAA member schools. These are Adamson University, Ateneo, La Salle, FEU, National University, UE, UST and UP for UAAP. The NCAA member schools are College of St. Benilde (CSB), Jose Rizal University, Letran, Mapua, San Beda, San Sebastian, Philippine Christian University (on leave), and University of Perpetual Help.
“Supporting school sports is one of our advocacies as these provide positive entertainment and promote healthy competition among the youth. Giving away the dongles is our reward to them, in line with Smart Bro’s goal of delivering Internet for all,” explained Smart marketing group head Annie P. Naval.
Held at the Megatent in Ortigas Avenue, Pasig City, “B Free Day” thrilled the student crowd with back-to-back performances by popular rock bands Sandwich, Hale and Spongecola; raffle draws; and games and treats reminiscent of school fairs such as bail out jail booth, balloon darts, ball toss, back massages, burgers, beverages and other sponsors’ freebies—all beginning with the letter ‘b’.
Another popular section of “B Free” featured a remount of the successful Smart Bro Broadbandemonium – The Great SMART Bro Sale. The sale brought together major PC brands Acer, Dell, Hewlett-Packard, Lenovo, Neo and Toshiba, which have bundled Smart Bro in some of their latest models, to give buyers the right equipment to enjoy the Internet with Smart Bro’s fast connectivity.
Smart Communications, Inc. recently launched its expanded HSPA network nationwide, from Pagudpud, Ilocos Norte to Digos, Davao del Sur—with many more cellsites expected to go live before 2009 ends. Metro Manila, Cebu, Davao, and other key cities are already covered with seamless, high-speed mobile broadband which provides a subscriber high speeds of up to 5.8Mbps, enabling Smart Bro subscribers to enjoy the fastest wireless broadband service when surfing the internet.
Thanks to the wonderful people of Havoc Digital (and Rogue) for the Press Pass!