Global tech giant HUAWEI has unveiled its latest generation of smart wearables during the Innovative Product Launch 2025 held in Berlin on 15 May 2025. With the theme “Fashion Next,” the event showcased a fusion of pioneering health technologies and fashion-forward aesthetics, emphasizing the company’s vision for a smarter and more stylish lifestyle.
HUAWEI WATCH FIT 4 Series: Merging Style with Pro-Level Fitness Features
Leading the announcement was the HUAWEI WATCH FIT 4 Series, which continues the line’s signature rectangular design while embracing the ‘Fashion Active’ lifestyle philosophy. The new WATCH FIT 4 Pro stands out with an ultra-slim 9.3mm profile that offers all-day comfort without compromising functionality.
Built for both everyday fitness enthusiasts and serious athletes, the FIT 4 Pro supports professional trail running, freediving up to 40 meters, and a newly introduced golf course mode. At the core of its capabilities is the HUAWEI TruSense System, which brings smarter, more comprehensive health tracking for users aiming to take better control of their wellness.
HUAWEI WATCH 5: Revolutionizing Smartwatch Interaction
Also introduced was the HUAWEI WATCH 5, a flagship wearable that pushes the boundaries of intelligent interaction. It features the upgraded TruSense System and a new HUAWEI X-Tap sensor powered by Distributed Sensor Module technology, enabling fingertip-based health monitoring that’s faster and more accurate.
Enhanced gesture controls — like Double Slide and Double Tap — deliver a more intuitive user experience. The WATCH 5 will be available in two elegant finishes: Purple and Sand Gold, reflecting HUAWEI’s commitment to premium design and usability.
HUAWEI Promotes Active Living Through “Active Rings” Campaign
In line with growing global interest in fitness, HUAWEI evolved its wellness campaign into “Active Rings,” centered on the “Enjoy Your Moment” mindset. With over 100 sport modes now available across its wearable ecosystem, the brand continues to cater to a diverse range of health-conscious users.
Global Recognition & Philippine Launch Offers
The Berlin event also coincided with the release of the 2025 Kantar BrandZ Global Brand Value Ranking, where HUAWEI placed 39th, reaching a record-high brand valuation of $64.7 billion, a 142.4% increase year-on-year, making it one of the fastest-growing brands globally.
Filipino consumers won’t have to wait long to get their hands on the new devices. The HUAWEI WATCH FIT 4 Series is set to debut in the Philippines on 22 May 2025, with exciting early bird promos on Shopee, Lazada, TikTok, and Huawei Experience Stores nationwide. Discounts include:
- PHP300 vouchers via Shopee with the code HUAWEIFIT
- PHP700 off the WATCH FIT 4 and PHP1,200 off the FIT 4 Pro for a PHP100 downpayment at HUAWEI Experience Stores
With the WATCH FIT 4 Series and WATCH 5, HUAWEI is positioning itself at the forefront of the wearable tech market, offering products that combine advanced fitness and health monitoring with premium style and interactive features.