U Mobile: Asia’s First Ad-Supported Cellphone Service

Foreword: U Mobile, I think I missed your invite to the launch party. I heard that you gave-away LG KU380’s and U Mobile SIM cards to the attendees. You may still send me a unit, just email me {[email protected]} or post a comment on this entry. Thank you! (back to regular programming)
Free mobile phone service (Voice, SMS, MMS, and 3G), anyone? This is the bold move of a new local telco player: U Mobile (CURE). With an extravagant launch party held this week, U Mobile will be providing subsidized mobile phone service to the Filipino people soon. Some info about U Mobile:

  • It is owned by CURE — one of the few companies granted by the NTC to operate 3G in the Philippines. Was recently bought by Smart Communications, Inc.
  • They use the mobile phone prefix 0999.
  • Free mobile phone service is ad-supported: users are rewarded Php0.50 every time that they receive an ad message.
  • This type of service is the first of its kind in Asia.
  • Their website is http://www.umobile.com.ph — by invitation only (as of the moment).

Based on what I had heard (from a friend in Smart Communications), users will be given a cellphone load of around Php300++ per month. This is very nice. The NTC granted you the permit to operate 3G years ago, why are you just now implementing these stuff? hehehe ..

Again, if the people from CURE (U Mobile) are reading this post, I’m just an email away. I’ll be more than happy to write a review of your mobile phone service soon.

Share this:

One comment

Add Comment

Required fields are marked *. Your email address will not be published.