Through its B2B arm PLDT Enterprise and wireless subsidiary Smart Communications, PLDT has recently fortified its pivotal partnership with De La Salle Philippines (DLSP) with the launch of Animo Smart Online Store to better support the digital learning needs of their students and teachers.

Aimed at empowering its students and faculty during this pandemic, DLSP reached out to PLDT Enterprise to establish the Animo Smart Online Store — an eCommerce site that gives its students and faculty an opportunity to buy and avail of exclusive Smart data and connectivity plans and products. 

DLSP is the network of Lasallian schools in the Philippines established to facilitate collaboration among the schools, which includes mission schools as well as universities and colleges. Together, PLDT Enterprise and Smart developed the said online store which will benefit over 80,000 students of DLSP as well as their faculty from 16-member schools to support their requirements for digital learning.

“Despite the challenges that we face, we believe that it is the right of our dear Filipino students to continue their education. And with the launch of Animo Smart Online store, we will enable thousands of students and teachers alike from the member schools of De La Salle Philippines with Smart and PLDT products that will support their digital learning wherever they are – so that no learner is left behind,” according to Alfredo S. Panlilio, PLDT Chief Revenue Officer and Smart President and CEO.

PLDT Enterprise has been at the forefront of the academic sector. Amid the community quarantine, the group has initiated partnerships with the different networks of La Salle Philippines — from De La Salle University to De La Salle Lipa and De La Salle Dasmarinas — which have availed of various Smart Giga Study plans and Smart Bizload services to enable eLearning for their students.

“We would like to thank De La Salle Philippines for entrusting us to develop this special solution that will strengthen their e-Learning initiatives. We at PLDT Enterprise remain steadfast in our commitment to support the academe sector with our services and we are confident that the Animo Smart Online Store will enable the members of DLSP with customized connectivity packages that are easy and convenient for their students to access,” said Jovy Hernandez, ePLDT President & CEO and SVP & Head for PLDT and Smart Enterprise Business Groups.

Edgar O. Chua, President of De La Salle Philippines, also gladly welcomed the partnership with PLDT and Smart. “For most of 2020, remote learning has been the norm, and even when we start returning to pre-COVID 19, education will most likely continue to have a component of remote learning combined with face to face. As such, connectivity is so critical to enabling the delivery of education now and into the future,” said Chua.

Animo Smart Online store delivers special offers and arrangements not available in the physical and regular online stores, including the automation of order, payment, and delivery. Institutional discounts for individually-paid subscriptions of bonafide students, faculty, and non-faculty staff of the 16-member schools will be provided. For the initial launch of Animo Smart, the focus will be on Pocket WiFi, Eload, SIMs, and Load Cards. 

“The Animo Smart online store is a convenient gateway for DLSP students and teachers to browse through Smart’s connectivity solutions. They will also enjoy exclusive discounts for prepaid load and wireless devices such as mobile phones and Smart Bro pocket WiFi. We’re also waiving shipping fees for purchases made at the Animo Smart online store,” added Jane Basas, SVP and Head of Consumer Business – Wireless at Smart.

“The De La Salle network of schools is very happy to work with PLDT-SMART as they were extremely responsive and provided a very attractive partnership proposal including the Animo Smart Online Store. The partnership provides a one-stop-shop where the school and students can conveniently get everything that suits their needs at prices that wouldn’t normally be available to them. Animo Smart Online Store has also given Lasallians a store they can identify with and be proud of,” he concluded.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an IT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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